LANDR and SoundCloud announced a partnership to bring LANDR’s online mastering service to SoundCloud’s creator community - for free.
Cloud-based audio mastering software platform LANDR and SoundCloud announced today a partnership to bring LANDR’s online mastering service to SoundCloud’s creator community. Through this partnership, SoundCloud's community will have free access to LANDR’s new “Optimized for SoundCloud” format, which will master and enhance the quality of songs streaming directly on the platform. This new partnership will provide SoundCloud’s more than 12 million creators heard each month on the platform, even more tools and resources to help them create and share their work with the world.
SoundCloud users will be able to optimize their created sound with LANDR for free, and share their mastered audio tracks directly to their SoundCloud account. The new mastering format is said to optimize audio for all playback scenarios, both enhancing the quality of songs for streaming on SoundCloud and giving creators the sound they need to release their music with confidence - whether privately among friends or publicly on blogs, sites or social networks.
LANDR’s mastering services provide access to metadata editing, integration with digital audio workstations, file management, and cloud storage backup. The platform’s AI algorithms are said to be based on the analysis of millions of tracks, and the system is constantly self-learning from the data gathered from user uploads and improvements. Updates to the platform are refined and rolled out as data is collected and analyzed, reportedly ensuring the mastering process is always optimized. LANDR currently has over 500,000 producers, composers, musicians and labels, including Nas, Tiga and Warner Music Group, all already using and relying on the platform's sound quality. More details on LANDR here.